A selection of coverage from London Wine Fair featuring the fantastic launch of new Kingsland brand ‘Live’, investment in reinstating ‘The Winery’ here in Irlam, and Neil Anderson, Marketing Director, urging the industry to ‘engage emotionally with consumers’.
“Kingsland’s new wine range goes Live”
Featuring slogans such as ‘Live for the adventure’ along with simple flavours descriptions the brand hopes to engage consumers driven away by conventional wine marketing … read more
“Kingsland invests in plans to launch fruit flavoured wines”
Kingsland Wine & Spirits is investing further in its Irlam site as it plans to roll out new fruit-flavoured wines … read more
“Wine industry needs to listen, says Kingsland”
The drinks industry needs to get better at listening to consumers, according to Neil Anderson, marketing director at Kingsland. … read more